The problem of buses has to do with their image, but also with an incorrect perception by the general public. Bus and coach companies have conceptually skipped two generations. However, thanks to plenty of new initiatives set up by non-bus companies the young adults, the so-called millennium generation, are now getting interested in buses again. In order to attract youngsters companies should not only focus on travel comfort and Wi-Fi availability, but also create the right ‘atmosphere’ on board and opt for a contemporary colour setting.
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Keolis, one of the biggest private groups for public transport, travel and coaches, has closed a framework agreement until 2019 with MAN Truck & Bus. During Busworld Kortrijk the deal on the sale of 14 coaches of the type MAN Lion’s Coach was sealed. 
22 journalists from the European specialised bus-coach press have elected the Iveco Magelys as Coach of the Year 2016.